As a proud mother of two.. i always want to make best decisions starting from the brush to the sleep music for the family.. very carefully.. no compromise.. same in business. same mind game.. of quality, cost, reliability, quantity .. finally you arrive at “This is what i was truly looking for” .. and go for it..

In my mother tongue the vocal word “eThanda” means… this is what i was truly looking for.. We couldn’t think of a better way to express our value to my extended family of employees and to our customers in any better name than this.. so did we went for it and didn’t look back from there..